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Book Pricing Optimizer

Find the right price for your book by genre, format, and marketplace — backed by market data.

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Pricing Tool

Find your optimal price range

Select your genre, format, marketplace, and series position to see market-informed pricing ranges and royalty estimates.

Price Ranges by Tier
Budget
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Sweet Spot
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Premium
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Recommended sweet spot price
Suggested

Select your options above to see a personalised pricing recommendation.

Common Questions

Frequently asked questions

What is the best price for a Kindle ebook? +
The most common sweet spot for fiction ebooks is $2.99–$4.99. This range qualifies for Amazon's 70% royalty tier and is well within impulse-buy territory. Non-fiction often commands $4.99–$9.99.
Does ebook price affect discoverability on Amazon? +
Yes. Price affects your category rank, conversion rate, and whether you qualify for promotions like Kindle Countdown Deals. The optimal price balances royalty rate with conversion rate.
Should I price my first book in a series lower? +
Many authors price their series starter at $0.99 or free (permafree) to maximise readthrough. Subsequent books can be priced at full value ($3.99–$5.99) as readers are invested in the series.
How often should I change my book price? +
Price testing every 3–6 months is common. Running a Kindle Countdown Deal or temporary discount and comparing conversion rates helps find the optimal price for your specific audience.
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